GEO Academy
Learn how local businesses get found and recommended by AI.
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Guides, research, and practical answers for your business.
Business Profile Video Verification for Service Areas
A Google Business Profile video verification plan for service-area businesses proving location, equipment, and management control across every branch.
Should Local Businesses Use Service Schema?
Service schema for local businesses: learn when it belongs on a location page, how it differs from LocalBusiness, and what Google cannot promise.
How to Handle a Business Profile Suspension Appeal
A location-by-location plan for containing a Google Business Profile suspension, preparing evidence, appealing 10+ profiles, and verifying recovery.
Can Home Services Have Multiple Profiles in One City?
Learn when a home service company can create multiple Google Business Profiles in one city, and when a second profile violates Google's rules.
How to Transfer Business Profile Ownership
A location-by-location guide for service rollups transferring Google Business Profile ownership, business groups, agency access, and public readback.
Can Franchises Add Cities or Services to Profile Names?
Google Business Profile name rules for franchise locations adding a city, service, sub-brand, or legal suffix, plus a policy-safe rollout plan.
Should Location Pages Use Subfolders or Subdomains?
Choose subfolders, subdomains, or separate sites for franchise location pages using Google's crawl, canonical, reporting, and migration guidance.
Which Business Profile Metrics Matter by Location?
Which Google Business Profile metrics matter across locations, what Cheers data shows, and why calls, revenue, and AI visibility need separate tracking.
What to Do After a Google Review Restriction
How multi-location brands should contain a Google review restriction, audit the workflow, prepare an appeal, and restart safely.
Can Home-Service Franchises Use Bulk Verification?
When home service franchises qualify for Google Business Profile bulk verification and how to prepare 10 or more locations without duplicates.
How Should Brands Separate Residential and Commercial Work?
How service brands should separate residential, commercial, property-manager, and mixed-use work without duplicate pages or misrouted leads.
When Do Technician Bios Help in AI Search?
When technician bios help AI search, which credentials and location ties to publish, and when a thin staff page should not ship.
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