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GEO Academy

Learn how local businesses get found and recommended by AI.

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187 articles · Page 7 of 16
Comparisons7 min read

Reputation.com alternatives for service brands

Compare GatherUp, ReviewTrackers, NiceJob and Cheers by the work you need to replace, then test branch routing, permissions and migration.

Published Oct 19, 2026 · Dylan Allen-Arnegård
AI Search News6 min read

Google September 2026 Spam Update: What Brands Should Check

Audit search changes across your locations after the September 2026 spam update. Check page quality, Search Console warnings and attribution.

Published Oct 19, 2026 · Dylan Allen-Arnegård
Playbooks10 min read

VideoObject Update: Creator and Interaction Markup

Google's September 24, 2026 update adds creator guidance and four supported video interaction types. Check the markup on home-service watch pages.

Updated Oct 19, 2026 · Dylan Allen-Arnegård
AI Search News6 min read

Google AI Mode Links: What Local Businesses Should Fix

Google changed AI Search links in October 2026. Check landing pages, inclusion settings and branch routing, then measure impressions and useful enquiries.

Updated Oct 19, 2026 · Dylan Allen-Arnegård
Fundamentals6 min read

What Is GEO? Generative Engine Optimization Explained

GEO explained for local service brands: what to measure, which sources to fix, and how to keep AI mentions, citations and bookings separate.

Updated Oct 19, 2026 · Dylan Allen-Arnegård
Data5 min read

Which Content Formats Do AI Search Engines Cite Most?

Listicles led one ChatGPT study. Contractor blogs got 1.5% in ours. Choose a format by the buyer question and the study behind the headline.

Published Oct 16, 2026 · Dylan Allen-Arnegård
AI Search News12 min read

Does Google Charge for Missed Local Services Ads Calls?

From October 1, 2026, Google bills missed Local Services Ads (LSA) calls held past 20 seconds. What changes, what it costs 40 branches, what to audit.

Published Sep 29, 2026 · Dylan Allen-Arnegård
AI Search News11 min read

What Are ChatGPT Sponsored Agents? A Home Services Guide

ChatGPT Sponsored Agents let an ad open a chat with a brand's AI agent. Angi is in the pilot and cited in 49% of US answers we track. What to do now.

Published Sep 29, 2026 · Dylan Allen-Arnegård
Google Business Profile14 min read

How to Report Fake Home Service Listings on Google

A May 2026 FTC case alleges thousands of fake HVAC and plumbing listings. Find them in your markets and use Google's Business Redressal Complaint form.

Published Sep 29, 2026 · Dylan Allen-Arnegård
Google Business Profile10 min read

What If You Ignore a Google Business Profile Suggested Edit?

Google now gives owners 4 days to answer a suggested edit, then may publish it if your website backs it up. What multi-location brands should change.

Published Sep 29, 2026 · Dylan Allen-Arnegård
Research15 min read

AI Local Ranking Factors 2026: What 34,742 Answers Show

What ChatGPT, Gemini, Perplexity and Google AI Mode did in 34,742 home-services answers in 100 metros: ratings, reviews, sources, Yelp and booking links.

Published Sep 28, 2026 · Dylan Allen-Arnegård
Playbooks10 min read

How Do Roofing Companies Get Recommended by ChatGPT?

ChatGPT cited a roofer's own site in 17.8% of roofing answers and a directory or ranking list in at least 82%. What 2,176 AI answers show roofers.

Published Sep 28, 2026 · Dylan Allen-Arnegård

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